Bam Bam
Prominent Member
- Joined
- Feb 6, 2024
- Messages
- 1,109
- Reaction score
- 960
- Points
- 340
- Location
- Oxfordshire, UK
- Driving
- MG4
Interesting that some recent reviews are comparing the IM5 to the Model S and the Taycan, rather than the model 3 which was the original comparison (given the price).
If it is really a cut above the Model 3 but for less money then it would be very compelling. The problem is that people who spend a lot on cars often do it for the brand and IM/MG aren't a recognised brand.
Always tough to break in, but we will see if they manage.
What do we think the profile of buyers will be, a mixture of...
1. Younger adults who are doing well for themselves and open to new brands
2. Older people who prioritise having something different to the usual
If it is really a cut above the Model 3 but for less money then it would be very compelling. The problem is that people who spend a lot on cars often do it for the brand and IM/MG aren't a recognised brand.
Always tough to break in, but we will see if they manage.
What do we think the profile of buyers will be, a mixture of...
1. Younger adults who are doing well for themselves and open to new brands
2. Older people who prioritise having something different to the usual