I did come across the videos of Pedal Sprint as well, but I agree, it really mostly seems to (and really, looking at the installation diagram, its basically a box going in-between the pedal connector and thus can't more than) mostly play around with the pedal input signal; And it makes sense. To a degree, I know that you learn to modulate the pedal resp. you can with slight variations force the engine to lower RPM to a degree, and I assume this pretty much does that; The question is how it gets the signals for RPM and battery load (after all, you don't want to overcorrect PD052 and run out of battery). But the fundamentals of the MG's system remain the same.
An ECU remap of the engine (or the classic "chip"), apart from being way less effective in a NA engine compared to a turbo, would probably send the whole Hybrid into limp mode as the power curve of the ICE input would suddenly be different (I remember a Toyota technician once telling me how complex it would be to get more power out of a Toyota Hybrid system, saying a more powerful petrol would either use less Power in % of the ICE in the planetary gearbox, or produce limp mode, as there the real power figure is combined and controlled not though the ICE engine); And whilst in theory probably on the top speed end of the 3rd gear, where electric assist is limited or barely there (I think the 3 speeds are really more serial- parallel - petrol than classic gears), its again down to so many components (ECU, gear box controller, battery management, combined Hybrid control unit) that I doubt that you could really modify and improve the actual hybrid system "by some boys in a shed". We can already see by the number of updates that MG has thrown out since release that it is a complex task.
So if the Pedal Sprint box really makes the pedal much more sensitive and thus easier to modulate, I guess the 220ish EUR is quite cheap for anyone to try. I however have doubts (and honestly, in the videos the car behaves pretty much like mine does in the same situation), so I'll definitely wait if some people actually buy and report back before I spend any money.....